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Unique and specialized positioning on the ICT market
- A strong and recognized position on the software and services market
- Demand analysis based on thousands of interviews each year to understand IT usage and best practices
- Local business managers and IT managers interviewed
- Unique databases of contacts in private sector organizations and in governments
- Tools, methodologies and tested approaches used
- Analyst neutrality, objectivity and expertise
- US, European and French expertise
MARKESS International's value-add
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User organizations |
- Client needs understanding
- Focus on specific customer targets
- User benefits and ROI
- Usage metrics
- Market data and trends
- Competitor positioning
- Satisfaction analysis
- Success factors and inhibitors
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- Case studies
- Best practices
- ROI metrics
- Elements for business plan
- Audit post-implementation
- Vendor positioning
- Support in solution selection
- Implementation recommendations
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