Based on more than 5000 interviews conducted each year, MARKESS surveys cover a broad range of areas related to modernization and transformation of organizations with digital technologies. Thus we provide all year long a wide variety of research to support needs and fulfill expectations of our clients: vendors, users and investors.
Continuous information programs
An annual subscription to our programs deliver to vendors a steady stream of market intelligence. Each program provides customers with in-depth analysis and insights on specific market segments, content for inbound marketing, market visiblity and communication tools as infographic, customized white paper, interactions with executives and prospects.
Many specific projects are conducted by analysts in response to operational or strategic requirements.
Based on client objectives, dedicated methodology is developed to provide clients with results on broad variety of assignments:
Best practice analysis
Partner, product identification & qualification
Support to modernization strategy
Future needs and expectations vis-a-vis suppliers
Strategic recommendations for new technology adoption
Market potential and recommendations
User spending analysis and forecasts
Competitive and positioning surveys
Leads and projects identification
Distribution channel optimization
Support to communication operations
Briefings, seminars and workshops
We provide briefings and other training programs throughout the year. Content includes use and impact of technologies, understanding of requirements, tools and best practices for planning, managing and evaluating IT and digital transformation projects.
Market qualification and due diligence services
Based on its leadership in IT market research, MARKESS provides expert analysis to support investment decisions involving digital technologies, new markets, and company business expansion. In other words we help our clients to develop their growth in the best possible way.